February 9th, 2010
Capital, sales, innovation, people, leaders, and markets - six drivers that are key to any company’s strategic plans for a successful future. Given the past year’s economic ups and downs, it’s now that many small and medium enterprises (SMEs) are once again starting to consider “growth” as a business target for 2010. But where to start?One of TechAlliance’s main events for the 2010 season is...
February 8th, 2010
It may be commonplace to see graffiti in a city’s core areas, but what about a mural that was actually purchased by a company as a way to show their understanding and support of the community they do business in? That’s exactly what Echidna Solutions Corp. has done at the rear of their downtown office space. When founder Andrew McClenaghan opened the new location for his web-solution business in...
December 7th, 2009
Entrepreneurial companies take all shapes and forms. Some offer a brand new service or product to the market; others improve or refine a traditional process that’s been in place for many years. The latter is exactly what London-based Critical Outcome Technologies Inc. (COTI) sets out to do. Dr. Wayne Danter started COTI ten years ago while still an associate professor of medicine. Through a...
November 10th, 2009
For the entrepreneur, there are a number of milestones- everything from that first sale and first employee, location expansions, or implementing that well-planned exit strategy.Along the way, of course, there are many anniversaries- business pinnacles that not only celebrate longevity (and the fact that you must be doing something right), but that also give business owners reason to pause and...
October 19th, 2009
Acquiring start-up cash. It’s a task that can generate anxiety in most entrepreneurs, especially in times when fewer venture capital and financing institutions are willing to invest in seed-stage companies. Venture London aims to alleviate some of this pressure on new businesses.Click here to read the October edition of Business London Magazine. This month's TechAlliance article (on page 18)...
September 14th, 2009
As every astute businessperson knows, investment in innovation - whether retooling current systems or switching to newer, more cost and energy efficient processes - can pay big dividends. But timing is everything.Click here to read the September edition of Business London Magazine. This month's TechAlliance article (on page 17) is guest written by Peter Brenders, CEO of BIOTECanada and speaks to...
September 7th, 2009
"The whole is greater than the sum of its parts," a quote attributed to Aristotle, aptly summarizes what strategic business alliances are about.Unlike mergers and acquisitions, strategic alliances are two or more businesses joining together to offer customers products and services beyond what one of the businesses could offer on its own. The businesses have complimentary products/services but are...
September 1st, 2009
Have you ever wondered how ‘sponsored links' appear on website pages when you look for certain products or services using a search engine? We did. So we spoke to Bill Wittur, owner of Bottree Digital Services (www.bottree.com), about searching and how it can be used by any business or organization to generate traffic for your website.Wittur starts by describing some of the industry jargon...
August 31st, 2009
You’re in an elevator, biding your time until you reach your designated floor. You stop to pick up another passenger, and after some pleasantries, they ask what it is you do. It’s this common scenario that led to the “elevator pitch,” a concise, easily understood overview of a service, product or business idea that can be delivered in the short time it takes to ride an elevator.Click here to read...
August 25th, 2009
Because 90 per cent of online sessions begin with a search, and 30 per cent of users believe that companies found in the top results are the market leaders, it's important for businesses to rank high with Google and other search engines. David Ciccarelli, CEO of Voices.com, offers 10 tips to increase your ranking and help drive traffic to your company's website.Create a keyword list that your...